The global Blenders Market size was valued at US$ 2.57 Billion in 2021 and is projected to reach a value of US$ 3.58 Billion by 2028, growing at a CAGR of 4.80% over the forecast period. (2022-2028).
Westford, U.S., Nov. 29, 2022 (GLOBE NEWSWIRE) — mixer market is expected to grow at a CAGR of 4.80% between 2022 and 2028, according to SkyQuest. This growth is attributed to the penetration of blenders into households across all geographies and millennials overtaking baby boomers as the largest generation in the US and globally. These key factors are in addition to the growing interest in plant-based diets, which has spurred the growth of vegan and vegetarian products.
The North American mixer market is the largest with more than 30% market share and is expected to grow at a CAGR of 3.7% during the forecast period. Asia-Pacific Market is expected to grow at the Highest CAGR in the coming years. Traditional blenders are used to make drinks, smoothies, ice cream, batters, soups, batters, etc., with different shaped blades that chop or crush ingredients evenly without leaving any lumps or stuck-in bits. the blades. Nutrient-dense foods such as leafy greens and fruits are blended using various blade attachments that extract all of their nutrients.
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The report covers product types, end users, regions and application segments across the globe. Additionally, the report provides a detailed analysis of the competitive landscape including company profiles, product offerings, and key developments. The global blender market has witnessed significant growth over the past few years owing to multiple factors such as increasing adoption of healthy lifestyle habits, growing demand for functional beverages, and improved food processing capabilities. The growing popularity of probiotic drinks is also contributing significantly to the growth of the market.
SkyQuest analysis of the global blender market
In terms of shipments, the commercial desktop mixers segment will account for the majority of total sales with a market share of over 60% by the end of 2028. Portable mixers will witness the fastest growth with a CAGR of more than 20%. Industrial blenders, however, are expected to experience relatively slower growth rates with a CAGR of around 4%. Some of the factors that are likely to affect this market growth include rising awareness of healthy living and the practical appeal of portable blenders for on-the-go meal preparation. With continued technological advancements in mixing technologies, manufacturers have the opportunity to design more effective and efficient machines.
Meanwhile, consumers are beginning to demand more health-conscious beverage options. To overcome these challenges, blender manufacturers need to improve their innovation and design capabilities. Additionally, they will need to work with partners such as food companies to create larger-scale production lines capable of producing beverages at a lower cost. In all of these areas, SkyQuest believes that the mixer industry will continue to grow over the next few years as new challenges are met and new opportunities are seized.
Handheld Blender Market to Generate $424 Million in Revenue by 2028
The global handheld blender market is expected to grow at a CAGR of 7.7% during the forecast period 2018-2028. This growth is attributed to the growing trend towards healthy living and more people preferring healthy food options. Major players in the market are General Electric, Philips, Bosch, KitchenAid, Samsung, and Waring. These companies are making an aggressive foray into the market with new products and services to meet growing consumer demands. Moreover, the growth of the e-commerce market is also contributing to the growth of the handheld blenders market. Many companies are investing in this niche market due to its high revenue generation potential. These companies include Blendtec, Vita-Mix and Ninja Blender. These brands are leading the pack in introducing innovative products that appeal to consumers.
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Among these players, GE stands out with its broad product portfolio comprising blenders for various use scenarios, including personal care, kitchen, convenience stores and manufacturing. The company in the global blender market is also focusing on growing its business in the APAC region. In 2021, GE captured a major share in Japan with its Frother Single Serve Electric Hand Blender and continues to hold a stronghold in Silicon Valley with its popular Bullet Blenders.
These companies are aggressively expanding their product lines, making available more models that can handle a wider variety of ingredients. Additionally, these brands strive to enhance their customer base through innovative marketing strategies such as social media marketing and collaborations with celebrity chefs. This growing popularity is expected to boost the growth of the handheld blenders market.
The expanding ecosystem of related industries such as kitchen appliances, food & nutrition, catering, and online retail is likely to drive the growth of the market. The growing need for hand blenders that are versatile and capable of handling a variety of tasks is expected to fuel growth.
Key trends shaping the global blender market
The global blender market is growing rapidly as consumers demand more convenience and versatility in their kitchen utensils. Blender innovation is pushing the boundaries of what can be done with them, and new models are regularly hitting the market to keep pace. Here are some of the most popular trends in the blender industry:
Convenience is key for today’s cooks, and blenders make meal prep easier. They are great for making smoothies, soups and other blended foods. Many models now have preset functions for various tasks, such as mixing dough or crushing ice. Blender technology is advancing rapidly, with new features being added all the time. Some blender models even come with thermal chambers to heat ingredients before blending. This makes it easy to create hot soups and smoothies.
Customizable features are another popular trend in the mixer market. With so many models on the market, buyers can choose the one whose features are specifically tailored to their needs. This gives users more control over their cooking and results in better quality cooking. As blender technology continues to evolve, so does the way people use them. More and more people are starting to experiment with creating unique blends of fresh ingredients and spices to create dishes that are truly their own.
Blenders Become More Affordable and Accessible As blender technology advances and becomes more affordable, the device becomes more accessible to consumers. Brands like Vitamix and Blendtec continue to make high-quality blenders that are both affordable and powerful, making them a popular choice for home cooks and professional chefs.
There’s a growing trend for blenders in smoothies and other low-calorie foods Blender advocates say using a blender to create healthy smoothies or soups may be a healthier option than using juicers citrus or traditional mixers that add cream or sugar unnecessarily. While there’s no one right way to enjoy a smoothie, incorporating a blender into your diet can be a great way to reduce the number of unhealthy calories you consume.
Blenders are used more for nutraceuticals and other supplements: A growing number of people in the global blender market are turning to blenders to create healthy nutraceuticals and other supplements at home. With health issues related to obesity and other chronic diseases, many people are looking for ways to improve their health without having to resort to expensive prescription drugs or surgery. Blender techniques like blending smoothies make it easy to create nutrient-dense foods on your own, without relying on processed foods or artificial additives.
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Key Players of the Global Blenders Market
Kuvings (South Korea)
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